Tommy Hilfiger – casual American style with a classic touch
The distinctive look of the brand Tommy Hilfiger draws heavily upon the cult leisurewear fashions of the American 1950s. Pullovers, shirts, chinos and dresses in denim or with a red and white plaid pattern have made Tommy Hilfiger famous in fashion circles.
With its fresh design, Hilfiger reinterprets American ˝cool˝ anew with every season – though always remaining loyal to well-tailored shirts and casual chinos that once made it world-famous.
How the Tommy Hilfiger fashion label started
Thomas Jacob Hilfiger, better known as Tommy Hilfiger, is one of the most popular designers in the world. Already as a young man in New York, he was fascinated by the fashion world and it inspired him to create his own garments. His sophisticated taste laid the foundation for the creation and growth of a global fashion empire. He was behind the revival of the college style that became popular in the 1970s and with his vintage-design jackets and shirts is considered to have pioneered the All-American style – precise, classic and with no fussy decoration. As a patriotic American, he introduced the US flag into fashion – the colours blue, white and red are a brand trademark. As a supplier of casual men's fashion, he celebrated the debut of his eponymously named brand in 1985. Today it is one of the world's leading and best-known premium lifestyle brands, with trend-oriented and stylish collections for men, women and children.